question 4 - use of media technologies

question 1- how my ancillary products follow conventions

question 3- summary of audience research

question 4 - list of technologies I have used

ancillary product- improved magazine cover

ancillary product- poster improved

question 2- links between products

question 3 - ancillary product wallwisher

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question 2- promotional package comparison

question 1 - conventions used in trailer video

The effect of these conventions

Teen comedies use characters of around teen age so that the target audience can relate to the characters as they will be of similar age. Teen comedies are often set in high school/colleges as most teenagers will be attending one and so again the target audience will be able to relate to the film which is important as people are generally more interested in things that relate to themselves. Another conventional issue often in teen comedies is alcohol at house parties, the reason house parties are used as a setting is that characters are often under-age to drink in bars, which is again something that teenagers can relate to. They also often cover the topic of relationships and more commonly relationships between people in different social cliques and contrast the social cliques in school communities, this is done as it means that a wider range of people will be able to relate to the film. teen comedies use Mise-en-scene to distinguish between social cliques ( jocks wear sport clothing and Goths wear black), they also often use clothing humorously on 'uncool' characters to show that they do not fit in.

By using these conventions in Graduation our film will have a better chance of being successful as other successful films from this genre have used them and so by using them our film should appeal to a similar audience who enjoy these conventions. By following conventions there is a better chance of appealing to the target audience than an unconventional product and by appealing to a large demographic the film is likely to make more money.

question 1- conventions of a film trailer

question 1- conventions of the genre

question 3- audience feedback -survey

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question 3- audience feedback- wallwisher

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improvement trailer

question 3- audience feedback-focus group

film trailer

ancillary task- magazine cover

ancillary task- film poster

production diary

Tuesday 9th October filmed scene1 - actors- Kirby parish, Brett Tinnion and David Stubbs. filming- Alex Thorne. filmed scene 8 - actors- Kirby parish. filming and set design - Alex Thorne and Brett Tinnion.

poster draft mood board

Pitch

risk assessment

magazine draft mood board

audience profile mood board

ancillary planning- magazine drafts

ancillary planning- poster drafts

Production Plan

script

shot list

Animatic

storyboard

Poll

Please Vote on the Best Teen Comedy names for our Film

• Accepted
• Project Get Laid
• Graduation
• Out Casts

Created on Sep 25, 2012

View Results

poll by twiigs.com

research presentation

production outlline

production outline


Character List
George - main character part of the group of three nerds
Eddy - main character part of the group of three nerds
Adam - main character part of the group of three nerds
Chloe - attractive popular girl who Eddy wants to date
Jock 1 -
Jock 2
Extras - who are at the party scene

At the beginning of the trailer a shot will show the setting of the high school with the 3 main characters walking through the school. (characters will be wearing 'nerdy attire' which will be funny for the audience)


It will then cut to the production company logo for roughly  and fast paced upbeat music will begin playing (conventional of a teen comedy)

It will then cut to one of the three main characters who is  at home playing COD on his Xbox and wearing a huge set of headphones and is shouting instructions through the microphone. this will be comical as he is talking like hes addressing a real army.

It will then cut to the second main character and shows him at home in his room playing world of war craft, showing an over the shoulder shot of him talking to himself getting animated about the game play .

It will then cut to the third main character who is in a dark room and the scene suggest he is about to get intimate with a girl and is talking aloud.   It then shows silence in the dark for a second before lighting up his light saber and pretending to fight with it. He’s younger brother then walks in and tells him he’s a loser.

A title scene will then appear on screen.

The next scene in the trailer will be show an establishing shot of the main school 'atrium' it will then zoom again  in the atrium to the three nerds walking through, the setting will be a typical school scene however their will be posters on the walls advertising a 'Graduation Party' the nerds then hover around the posters, only for one to be barged by a popular Jock and told to stay away, and not to come. The nerds then discuss about going, and more title scenes appear displaying why they wanna go to the party (one wants to date a popular girls and the other two just want to socially accepted)

After, the atrium scene it will then show them in the dinner hall, eating hot food, then an attractive girl walks past and asks one nerd if he is going to the graduation party, he replies by being really nervous. He then tells his friend that he wants to be with that popular girl. The other two nerds then say they can't be nerds for ever and they want to prove themselves as being popular and want to be accepted. They then discuss how they are going to get drink, one nerd is confident and says he can get, he then rings his mum up and asks, then sends a picture to his friends when he is at home of all the alcohol, they then get excited and are looking forward to the party.
Towards the end of the trailer, it shows the group of nerds doing one shot at one of his.

Then it cuts to when they are outside the party and ring the doorbell, they open the door and the party is full of people drinking, they walk in.

Fast paced editing then occurs, when it shows one of the nerds upstairs with a girl, being thrown on the bed and then cuts to downstairs when the other two nerds and doing shots, the trailer ends when one of the nerds passes out and hits his head on the table. Party music is playing throughout the party scene, fast paced, up beat music playing.

production concept mind map from meeting

Present at the meeting where - Brett, Rachel, Kirby and Alex
We discussed ideas for our storyline, we came up with three ideas. The 1st idea we thought of was having a group of 4 boys who want to loose their of virginity at the final party as high schoolers. The second idea we thought of was having a new boy who wants to get in with the popular boys and then falls in love with a popular girl. We decided not to choose these ideas because we believed they lacked spark and interest and also believed they were cliche storylines for Teen Comedies. The idea we believed was the best and the one we are going to use is where there are a group of nerds who are stereotypically nerdy who are bullied at school by the popular kids. The three nerds want to go to a graduation party and they told they cannot go, however they go, and the trailer will hint that they are with girls and very drunk, we believe this will be the most comical storyline.

After coming up with the provisional idea for our trailer, we then decided to talk about characters. We came up with ideas about the nerds, we said that they have to wear stereotypical clothing for example sweaters vests, shirts, tie, jeans and shoes, whereas the popular Jocks have to wear clothing such as baggy jeans, polos and rugby's. The girls in the trailer also have to make themselves look popular and good looking by wearing contempoary clothing.

The setting of our trailer was also discussed at our meeting. We came up with three scenes for our Teen Comedy. The first idea for our scene was our school 'Neale Wade' this would be the scene where the nerds are seeing the posters about the party and get bullied. The next scene we discussed using was one of our houses this would be for when we show the nerds doing nerdy things for example playing on COD. Our final idea for the scene was another one of our friends houses so we can depict the scene of the party.

I contributed a great deal to our meeting for example I came up with the idea for our trailer, along with Brett. I also contributed the idea of one of the main characters playing with a lightsaber in his bedroom in the trailer and helped contribute to the names of the characters in our trailer. I contributed the name of our film 'Graduation' which we then made a poll about including other possible names and let our target audience vote on what they wanted the name to be.


After completing our meeting, I then decided to summarise the idea we chose into a mind map, we went more into detail about the trailer, characters and settings.








Create your own mind maps at MindMeister

audience profile

summary of audience research

Summary of audience research from thorne7775

summary of ancillary research

Ancillary task summary from thorne7775

Research into institutions

For my upcoming teen comedy I would choose Universal to distribute my product as they have distributed similar product American pie and created many sequels. By choosing Universal  I feel there is the opportunity for sequels which generates more money for the film, this is a key difference between Columbia and paramount who tend not to create teen comedy sequels for example in the case of Superbad.

analysis of promotional package

How american pie creates a brand identity

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Target audience research Wallwisher

summary analysis of trailer research

Total film magazine analysis

empire magazine analysis

superbad poster analysis

american pie poster analysis

Superbad presentation

Superbad

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american pie trailer anlaysis

mean girls trailer analysis

Mean girls is aimed more at a female target audience than male but still follows many of the teen comedy film conventions. The setting of the film is set in high school which is very conventional of the genre which is often set in high school and/or with characters of high school age, this allows the target audience to relate to the characters as the audience will be of similar age and will be able to relate to high school life. The different costumes worn in different groups represents the social cliques, which is conventional in many teen comedies to contain many social cliques and focuses specifically on social clique, this is also seen in films like american pie and Superbad. The new kid at school is a convention used in teen comedies dating back to ' A rebel without cause' and often contains a love interest for the new kid in which the story is based around. A wide shot is used of the school canteen to show the different social cliques of school which is conventional of high schools to have many separated social cliques. lots of fast paced editing is used during the high school scenes to show how hectic the school day is and suggests youthfulness which appeals to a teen audience which is conventional of teen comedies. The clothes worn by the students are high school are similar to what a teen audience would wear which helps the film appeal to them, as there are many social cliques represented this helps the film appeal to a mass audience. An extreme wide shot is used of the four popular girls walking down the corridor and shows how the other social cliques move out of their way which represents the popular girls as dominant. the trailer shows a scene where Regina is on the field and cuts to show different people all looking at her, this shows that she is popular and the centre of attention, the audience will be able to relate to this as most are high school age and there is usually a most popular kid at all high schools. The scene where Kady falls into the bin whilst walking with the popular girls show that she doesn't fit in with that group, it is a common convention for a kid not to fit in at high school and often used in teen comedies. Another common convention used in mean girls is the idea of everyone looking for romance which is a common trait of teen comedies and something that a teen audience, specifically female in this case easily relate to. An over the shoulder shot is used in the trailer of Kady talking to the popular girls which helps the audience relate to the main character, this is a typical teen comedy convention as often the film wants us to relate with the main character(s). The popular girls are shot with low angle shots

The shot of Regina above everyone else represents her as dominant and more popular than the other kids, this is also shown as one of the kids is looking up at her. There is also better lighting on her in the shot which shows she is considered more important.

An over the shoulder shot of Kady and Regina, this allows the audience to relate to kady which is conventional for teen comedies to make the main character relatable for the audience. The shot also contrasts the clothes of the two characters as Kady is wearing a chequered shirt which isn't very feminine compared to Regina who's shirt is pink and buttons opened to make it look sexier.

The wide shot of the popular girls walking down the corridor and Kady falling into the bin, this shows that Kady doesn't fit in with the popular girls. Its a comedic moment for the audience and would appeal for them to see the film if they see parts that make them laugh in the trailer. The fact that she feel into the bin shows that she is not used to school and is seen as a social 'reject'. The setting of the high school corridor allows the audience to easily relate as its set out like a stereotypical high school that most audience members would attend.

A wide shot is used to show the different social cliques separated in the lunch hall. The clothes worn by the jocks is stereotypical and conventional for teen comedies where the jock clique are often featured. The lunch hall would also be easily relatable for the audience as its a stereotypical layout that a teen audience would be familiar with.

 The wide shot shows that Kady is isolated and doesn't fit in with any social cliques as she is walking with Janice and Damian but there is a big gap between them which shows that she is isolated. The clothing that Kady is wearing also shows that she doesn't fit in with any of the social cliques. Again the setting location is relatable for the audience.

visual summary of research so far

history of genre and timeline

History genre pp

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Superbad trailer analysis

Conventions-  superbad includes many of the conventions of a teen comedy. one example is the fact that the setting of the film is set in high school which is very conventional for a teen comedy and also involves drinking and parties which are also conventional of the genre. Another convention used is the main characters being uncool/ not popular which is conventional as is their quest to have sex which is a major part of most teen comedy storylines. Another way in which Superbad followed conventions is that the main characters are all trying to go out with attractive girls which again appears in a lot of teen comedies.

mise-en-scene - the clothes worn by fogell, Seth and evan (costumes) are conventional for a teen comedy as they were 'uncool' and not in fashion clothes which is shown by contrast to the 'popular' characters who wear 'cooler' clothes. another example of Mise-en-scene is the setting/location of the film which takes place at high school which is very conventional for a teen comedy and proven to be successful. one of the main props used in the film is alcohol bottles/cans which is very conventional to see in teen comedies where drinking at parties is often part of the story. also the clothing that the girls wear in the trailer is often very provocative which is again conventional of the genre.

Sound- non diagetic music is used in the trailer which is conventional for all film trailers, the music often gets louder at a points where there is no dialogue and quieter when there is dialogue. the dialogue contains a lot of swearing which is appealing for the teenage audience is conventional for teen comedies. The non diagetic music is upbeat which shows youthfulness and again appeals to the teen audience.


Camerawork- high angle shots are used on Seth , Fogell and Evan to show they are not considered important people in their school and socially not important. This is in comparison to some of the girls they are interested in who are shown with low angle shots which shows they are considered more important in their social surroundings and also suggests that the girls are out of the boys league. A two shot is used between Evan and Becca to show the difference between and that their from different social groups which is conventional of a teen comedy.

Editing - eye line matches are used to show Seth staring at a girls breasts and Fogell staring at a girls bum, these are used as comical moments and are often used in similar situations in many teen comedies. The eye line match to show the boy looking at a girl who's out of his league is conventional of the genre. shot reverse shots are also used to contrast the difference between the 'uncool' guys and the 'cool' girls which is again a common convention of the genre. fast paced editing is also used which appeals to the teen audience as it suggests youthfulness.

This is a two shot used in the trailer showing Fogell and Nicola which contrasts the difference between them and their social cliques. This is shown as a comical moment as the audience recognizes that Fogell is with a girl out of he’s league which is conventional of a teen comedy. the mise-en-scene in the shot also shows Fogell to be 'uncool' as the clothes he’s wearing are over sized and unfashionable and is clearly contrasted to the 'cooler kids'. The low key lighting also shows that its a party/social event.



Wide shot showing Seth, Evan and Evan's mum. the shot shows that Seth is looking at Evan's mums breasts as she is bending over, this is conventional for a teen comedy as often the young male characters are interested in older women. This is comical for the audience as he is interested in he's best friends mum.




Two shot showing the two main characters  (Evan and Seth) leaving the bus. The clothes (costumes) worn by the characters shows that they are 'unccol' and outcasts as they are on their way  to get alcohol for the party which is unconventional as the cool kids are usually relied on to bring the alcohol to the party. Its comical for the audience looking at how Seth is dressed as he is wearing Evans dads clothes which again suggests that they are social outcasts. The fact that they have got off a bus rather than driving also suggests they would be considered 'losers' at high school.

  

A shot reverse shot is used between Seth and Jules, this contrasts the differences in appearance between their two respective social groups. From the scene you can also see that Seth is trying to impress her and so agrees to buy the alcohol for her party. The shot reverse shot also shows that Seth is far more uncomfortable in social situation which is comical for the audience as he is considered a social outcast.